Lilly & Frank was created to make cloth diapering feel more accessible, thoughtful, and realistic for modern families.

What began as a search for better options turned into a small, family-run business focused on designing cloth diapers that truly work in real life — not just in theory. Every product is shaped by hands-on experience, ongoing feedback from parents, and years spent refining fit, absorbency, and materials.

Our diapers are sewn in small batches using high-quality, natural fibers and carefully selected fabrics. Many of our prints are designer knits sourced from specialty fabric shops, chosen not just for how they look, but for how they perform, wash, and wear over time.

We believe there is no single “right” way to cloth diaper. Some families start at birth, others later. Some cloth full-time, others part-time. Our goal is to support all of it — with systems that grow with your baby and options that allow families to build their stash gradually and confidently.

At Lilly & Frank, we value:

• Thoughtful design over mass production
  
• Education over pressure
  
• Quality, comfort, and function over trends
  

We’re here to meet families where they are — and help them find a cloth diapering approach that actually fits their life.